ETTA AND JAMES JCT.
Creative & Art DIRECTION | Branding | WEBSITE | Social
Etta and James Junction launched in Portland, Oregon in 2020. With inclusion and bringing people closer together, sharing in state pride and the traditions that makes you proud of from where you come. Going beyond the iconic designs of mountains and trees. Capturing the feeling of being home is something different for everyone. Home is where your story begins.
FOR namEsake
When it came to naming this apparel brand, it needed to reflect the deep Oregon roots of the owner. It seemed natural to honor the family heritage with names from both sides of the family. Etta, the little girl in front, is the great-great grandmother and the little boy on the left with cowboy hat was the uncle who shares the name of the owner’s brother. The name reflects the passion for family heritage and love for one’s home state.
EVERY SHIRT HAS STORy
This vintage style floral design honored Etta, the great-great grandmother who lived in McMinnville for over 70 years and grew stunning flowers.
Shopify Platform
